Comments on: Office 2.0 Startups Should Join the AppExchange http://itredux.com/2007/03/22/office-20-startups-should-join-the-appexchange/ New Rules for a New IT World Sat, 11 Oct 2008 03:09:12 +0000 http://wordpress.org/?v=2.5 By: Ismael Ghalimi http://itredux.com/2007/03/22/office-20-startups-should-join-the-appexchange/#comment-61797 Ismael Ghalimi Thu, 29 Mar 2007 21:22:51 +0000 http://itredux.com/blog/2007/03/21/office-20-startups-should-join-the-appexchange/#comment-61797 Jason, Thanks for the clarification. Best regards -Ismael Jason,

Thanks for the clarification.

Best regards
 -Ismael

]]> By: Jason M. Lemkin http://itredux.com/2007/03/22/office-20-startups-should-join-the-appexchange/#comment-61759 Jason M. Lemkin Thu, 29 Mar 2007 19:59:55 +0000 http://itredux.com/blog/2007/03/21/office-20-startups-should-join-the-appexchange/#comment-61759 Ismael, Great piece, and AppExchange has been a big win for us, for all the reasons listed above. But, regarding "without having to spend any money on marketing", perhaps not as true as it used to be. Effective March 15, all new commerical AppExchange applications have to be Salesforce Certified, which is a rigorous process that also includes a $5,000 certification fee. It was a great experience for us, and helped harden our application and had other secondary benefits, but there definitely is a non-trivial hard and soft cost spent here now. Before, commerical applications could be approved at no cost but remain uncertified. I believe basic non-commercial applications that do not charge big dollars and are basically widgets will not require certification however; all the rest now do. Ismael,

Great piece, and AppExchange has been a big win for us, for all the reasons listed above. But, regarding “without having to spend any money on marketing”, perhaps not as true as it used to be.

Effective March 15, all new commerical AppExchange applications have to be Salesforce Certified, which is a rigorous process that also includes a $5,000 certification fee. It was a great experience for us, and helped harden our application and had other secondary benefits, but there definitely is a non-trivial hard and soft cost spent here now. Before, commerical applications could be approved at no cost but remain uncertified.

I believe basic non-commercial applications that do not charge big dollars and are basically widgets will not require certification however; all the rest now do.

]]> By: gokubi.com http://itredux.com/2007/03/22/office-20-startups-should-join-the-appexchange/#comment-61373 gokubi.com Wed, 28 Mar 2007 15:56:33 +0000 http://itredux.com/blog/2007/03/21/office-20-startups-should-join-the-appexchange/#comment-61373 [...] Ismael wrote a post about how all Office 2.0 startups should join the Appexchange as a way to raise visibility and drive business. So, I’d like to give him and Zoho.com an idea for a nice Appexchange product that would be really easy for them to write. [...] […] Ismael wrote a post about how all Office 2.0 startups should join the Appexchange as a way to raise visibility and drive business. So, I’d like to give him and Zoho.com an idea for a nice Appexchange product that would be really easy for them to write. […]

]]> By: Business Two Zero » Blog Archive » Weekly SaaS Roundup - w/c 2007/03/26 http://itredux.com/2007/03/22/office-20-startups-should-join-the-appexchange/#comment-61325 Business Two Zero » Blog Archive » Weekly SaaS Roundup - w/c 2007/03/26 Wed, 28 Mar 2007 11:14:16 +0000 http://itredux.com/blog/2007/03/21/office-20-startups-should-join-the-appexchange/#comment-61325 [...] Ismael was also posting about Salesforce.com, with a “call to arms” to web 2.0 startups to get on the AppExchange platform and become part of their extended application footprint. [...] […] Ismael was also posting about Salesforce.com, with a “call to arms” to web 2.0 startups to get on the AppExchange platform and become part of their extended application footprint. […]

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